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Marketing operations
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51	TRENDS, MYTHS, AND REALITIES IN INTEGRATED TRADE PLANNING BY CHRIS RICE, VP OF SALES & MARKETING, NORTH AMERICA AT EXCEEDRA INC. Are You Stuck in the TPM Matrix? Remember the 1999 blockbuster film “The Matrix?” Keanu Add to Reading List Source URL: www.exceedra.com Language: English - Date: 2016-04-08 13:52:08 Economy Business Process management Distribution Information technology management Marketing Trade promotion management Sales and operations planning Business process management Supply chain management Sales Value chain
52	Johnston & Murphy: Customer Experience Redefined by Data SITUATION In 2014, industry analyst Scott Brinker released his annual Marketing Technology Landscape, a roundup Add to Reading List Source URL: www.customerportfolios.com Language: English - Date: 2015-06-08 15:27:06 Marketing Economy Business Customer experience management E-commerce Customer relationship management Conversion marketing Customer experience Personalization Analytics Marketing operations Personalized marketing
53	Marketing in the Boardroom: Guiding Directors and CMOs Brad McLane, Trish Shortell and Matrice Ellis-Kirk December 2015 Add to Reading List Source URL: cmosummit.org Language: English - Date: 2015-12-10 13:42:17 Economy Marketing Business Strategic management Analytics Product marketing Return on marketing investment Engagement marketing Marketing operations Marketing performance measurement and management
54	libretto masterindd Add to Reading List Source URL: www.mktg.usi.ch Language: English - Date: 2011-04-11 11:02:42 Marketing Target audience Product marketing Supply chain management Strategic management Integrated marketing communications Customer relationship management Digital marketing Marketing operations Bachelor of Management Studies
55	Predictive Analytics for Sales and Marketing Seeing Around Corners January 2012 Trip Kucera, David White Add to Reading List Source URL: spotfire.tibco.com Language: English - Date: 2015-04-19 23:44:30 Marketing Business intelligence Analytics Marketing performance measurement and management Predictive analytics Marketing automation Customer relationship management Predictive modelling Customer insight Customer lifetime value Marketing operations Customer analytics
56	Glen L. Urban & John R. Hauser “Listening In” to Find and Explore New Combinations of Customer Needs By “listening in” to ongoing dialogues between customers and Web-based virtual advisers (e.g., Kelley Blue Boo Add to Reading List Source URL: ebusiness.mit.edu Language: English - Date: 2007-10-21 14:16:41 Operations research Simulation Marketing research Customer experience management
57	http://hostedjobs.openhire.com/epostin… SENIOR MANAGER, DATABASE MARKETING TRACKING CODE Add to Reading List Source URL: www.leadsloth.com Language: English - Date: 2009-10-16 16:35:22 Marketing Marketing operations Customer relationship management Marketing automation Rsum Database marketing Salesforce.com Lead management Demand generation ECRM Voice-based marketing automation
58	Admin Assistant/Executive Support Reliance Foundry Co., Surrey Looking for a detail orientated Administrative Assistant/Executive Support to support ongoing business operations and client care. Qualifications: Office Add to Reading List Source URL: www.aviaemployment.ca Language: English - Date: 2016-08-02 15:00:50 Email Spamming Marketing Administration Administrative Assistant Office administration Receptionist Customer relationship management Direct marketing Secretary
59	Benchmark Report Customer Marketing: Sponsored By: Add to Reading List Source URL: blog.demandmetric.com Language: English - Date: 2016-05-18 18:44:42 Business Customer experience management Marketing Consumer behaviour Customer satisfaction Marketing performance measurement and management Customer experience Customer Success Upselling Sales Marketing operations Customer lifetime value
60	Learn How to ROCK the BRANDS Add to Reading List Source URL: training.itxitpro.com Language: English - Date: 2016-07-04 01:59:54 Internet marketing Business Marketing Digital marketing Analytics Email marketing Brand awareness Delhi School of Internet Marketing Marketing operations